Test if your logo actually works.
Upload your logo and get a 12-test report on clarity, contrast, balance, color, and more. Backed by data, not opinions.
Used by 30,000+ designers, agencies, and brand teams

“A tool that should make life easier for professionals presenting logos to clients.” — Pixartprinting
Is this you?
Three moments where a Logo Lab report saves you a fight, a print run, or a misstep.

“Your client keeps pushing back on your design.”
Every revision round is an opinion war. A report turns the conversation from taste to data: clarity scores, contrast checks, and balance metrics they can't argue with.

“You paid for a logo and you're not sure it's any good.”
Designers said it's great. Friends said it's great. But before you commit to merch, signage, and thousands of business cards, get a second opinion that isn't trying to be polite.

“You inherited a brand and don't know its weak spots.”
The logo predates you. It might be solid, it might not be, and your team has zero appetite for a redesign without proof. Run a report, find the gaps, and build a case.
The questions every logo
should be able to answer.
Twelve tests across six categories. Each one a question your client (or your gut) is already asking.
“Will it still read on a business card?”
See exactly what sizes your logo looks great at and where it starts to lose detail.
“Is it accessible to everyone?”
Background compatibility and live colorblindness simulations across every common variant.
“Is it visually balanced?”
Optical weight, detail distribution, and whether complexity matches the intended size.
“Will it fit anywhere you need it?”
See how your logo fits into a wide variety of aspect ratios to find the best ways to utilize it in the wild.
“Do the colors actually work together?”
Palette compatibility, emotional read, and whether your color story matches your brand.
“What does it say about your brand?”
Plain-language strengths, weaknesses, estimated audience, and brand personality.
From upload to full report in under a minute.

Upload
Drop in a PNG or SVG.

Run 12 tests
Every test runs in seconds.

Share the report
Send a link or download the PDF.
Happy users, happy logos.
With over 30,000 monthly users, Logo Lab is a staple in the design community.
“This is 100% what I was in search for and see value in for every logo designer no question. It nailed the estimated target audience every time and the added strengths and weaknesses sections is HUGE.”
Aidan
Logo Designer
David
Graphic Designer
I run into stubborn clients sometimes and the reports are the perfect things to share with them to help me back up my design choices.
Tom Hardy
Developer
Not really a designer, but the reports are surprisingly thorough. Pretty easy to use it to test out my company's branding.
Toby Gutter
Graphic Designer
The AI insights are honestly great. Basically like having a random person on the street look at your design and tell you what they think. Handy.
Kristan K.
Brand Manager
We don't change our branding much, but this was a great test to make sure our current logo was on par and working for our customers!
Michelle
Logo Designer
Used the old version of logo lab for years but the updates are incredible! The sizing and color palette sections are my favorites.
Marcus
Freelance Designer
I used to manually run a lot of these visual tests in Photoshop. This nails them all in a couple minutes.
Pick the plan that fits the job.
One credit per report. Credits never expire. Buy what you need, when you need it.
Try it
Run a few tests end-to-end
5 credits · $1.00/credit
Power Up
For more frequent use
20 credits · $0.50/credit
Go Pro
For heavy usage
150 credits · $0.26/credit
No risk. Credits never expire, and one report only takes one credit. Not happy with your first report? Email us and we'll make it right.
FAQs
Find out if your logo
actually works.
One upload, twelve tests, six categories. Get the report your client can't argue with.